Sending quiz results to customers by email

You can set up Quiz Kit to automatically email your customers their quiz results when they’ve finished taking your quiz. This feature is customizable, and you can tailor the content and layout of the email to align with your brand.

In this section

Before you begin: Adding email capture to your quiz Enabling quiz result emails Customizing the email layout Previewing a test email Routing email replies to your own email account

Before you begin: Adding email capture to your quiz

If you want to send email results to your customers, then first you need to add a page in your quiz to allow them to input their email address.

Steps:

  1. From the Quiz Kit app dashboard, click Customize on the quiz that you want to set up email capture for.

  2. From the default Quiz menu, click Add page, then click Email capture from the list. The default email capture template displays.

  3. Optional: You can customize the template using the Content and Fields sections according to your preference.

  4. Click Save.

Note: For GDPR reasons you can make this question optional to your customer by checking Enable ability to skip this question. You can also check Enable fake emails validation to minimize the possibility of fake email submission.

Enabling quiz result emails

When you've finished setting up your quiz to collect customer emails, you need to turn on the email results feature from the quiz’s settings.

You can send email results via Mailchimp or Klaviyo.

Note: This feature is available for the Advanced plan or higher.

Steps:

  1. From the Quiz Kit app, click Customize on the quiz you want to set up emailing results for.

  2. From the left-hand menu, click the gear wheel to access the Settings menu.

  3. Click Results email template.

  4. Under Display settings, check Send customer results via email.

  5. Optional: You can edit the display settings and language of the email on this page.

  6. Click Save.

By default, quiz result emails are sent from our "Quiz Kit ‑ Shoppable Quizzes" email, [email protected].

Note: Ensure that your email file size doesn’t exceed 20MB, and image's resolution doesn’t exceed 4472 x 4472 pixels.

Customizing the email layout

You can customize the display settings and language of the email to match your branding and messaging.

Language settings

Email subject

  • This is the subject line that appears in the customer's inbox. You can edit it to better reflect your brand's voice or the quiz's theme.

    • Default wording: "Here are your quiz results"

Email title

  • This is the title that appears at the top of the email body. You can personalize this to include your brand name or a custom thank-you message.

    • Default wording: "Thanks for completing our quiz! Here are your results"

Email description

  • This section allows you to add a brief message or introduction before displaying the quiz results.

Display settings

You can choose to include the following sections in your email:

Show discount code section

  • Toggle on: This displays a discount code within the email.

  • Customize the following:

    • Discount title: "Here Is Your Discount Code"

    • Discount description: "Save this code and use on checkout"

    • Discount button label: "Shop Now"

    • Discount button URL: Add the URL where the customer can redeem their discount.

Show customer responses section

  • Toggle on: This displays the customer's answers to the quiz questions in the email.

  • Customize the following:

    • Responses title: "Your responses"

Show retake quiz section

  • Toggle on: This gives the customer the option to retake the quiz.

  • Customize the following:

    • Retake quiz title: "Want to try the quiz again?"

    • Retake quiz button label: "Retake Quiz"

Product Recommendations

You can also include a section in the email for product recommendations based on the quiz results:

Products title

  • Default wording: "Recommended Products"

  • Customize this title to match your product offerings or brand tone.

Products button label

  • Default wording: "Buy now"

  • Customized this label to prompt customers to take action, for example "Shop Now" or "Add to cart."

Previewing a test email

Once you've configured the settings to your preference, test the email by taking the quiz yourself on your website. The user flow is from the email capture page, to the results page on your website, and then the email is triggered.

Quiz results are sent to the email address you input into the quiz's email capture field.

Routing email replies to your email account

By default, if your customer replies to a quiz result email, that email is routed to a no-reply email address at Quiz Kit. If you want to route email replies to your own email account, you need to configure the DNS records for your domain.

Configuring DNS records

Caution: Misconfiguring DNS records can result in customer replies being misrouted or undelivered. Follow the instructions carefully and verify all settings with your DNS provider.

Steps:

  1. Verify domain access

    • Create a TXT record in your domain's DNS settings to verify that you have access to the email account or TXT records for your domain. Use the following value for the TXT record: mandrill_verify.RaP4jujb9G14ilYVNVPSlA.

  2. Set up CNAME records for email routing

    • To properly route email replies to your server, create two CNAME records in your DNS:

      1. Record 1: Name: mte1._domainkey.4frnt.com, Value: dkim1.mandrillapp.com

      2. Record 2: Name: mte2._domainkey.4frnt.com, Value: dkim2.mandrillapp.com

  3. Configure DMARC Record

    • Create a TXT record in your DNS with the host _dmarc.cardonformen.com and the following value: v=DMARC1; p=none;. This ensures that email replies are correctly routed to your email server.

When you’ve correctly set up your domain’s DNS settings, any customer replies to quiz results emails are sent directly to your email server.

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